Swathed in pure linen

Our entire collection is crafted end to end in Europe. From the bedroom to the bathroom, elevate the everyday experience with the finest pure linen.

Shop linen bedding

Linen bedding lavished in culture, tradition, pride and centuries of craftmanship. Experience the luxury of pure linen bedding.


Indulge in Hale Mercantile Co. pure linen

Hale Mercantile Co. was developed from the desire to bring to market a high quality collection of pure linen, produced without compromise. Our entire linen bedding collection is designed in Australia and manufactured from beginning to end only in Europe. Our quality has seen us grow into an established brand renowned for our unsurpassed palette, texture and sleeping experience.

As our brand has evolved, our linen bedding now showcases over 20 different colour ways to select from when creating your own luxurious ensemble. Luxury European linen is perfect for creating an effortless style for any bedroom aesthetic. We've cultivated beautiful bedroom looks that you can easily replicate.

We offer authentic European luxury linen, specified by distinguished interior designers, architects and stylists world wide. Elevated style for every day for every room in the home with a collection of over 70 masterfully crafted pure linen pieces

We have also incorporated additional bespoke fibres such as our linen Alpaca blend and fine Italian Merino Wool all designed to work back beautifully with our core linen bedding collection.

Please visit our website as your guide to all that is linen bedding. 

  • Our Style page for inspiration
  • Our Care Guide to learn how to maintain your pure linen bedding
  • Shop Our Collection to view our expansive linen bed sheet collection

    We are proudly represented by a wonderful list of premium retailers around the globe. Please contact us here for a stockist near you. 
Close up photograph of textured Flocca Linen sheets in calming neutral tones

Alluring Flocca

Our coveted Flocca finish has been the hallmark of our collection since its inception. Attention to detail is what creates a truly inviting bedscape. Flocca is beautifully hand tufted edges designed to create the perfectly relaxed bedroom aesthetic.  

Shop Flocca Linen

Sumptuous Quilts

Envelop yourself in our luxuriously plump Basix Linen Quilt, crafted from fine Italian yarns and finished with our signature textural appeal.

Shop Basix Linen Quilts

Close up photograph of sumptuous linen quilt in a calming neutral tone
Pure linen table setting in muted tones of mint and blush

Full Body Embrace

Quintessentially 'Hale', our Flocca Linen Body cushions are a must have accessory for relaxed linen living.

Shop Flocca Linen Body Cushions

Trans-seasonal Shift

Embrace the trans-seasonal qualities of pure European linen in your home. Envelop yourself in throws and blankets produced from the finest European yarns. 

Shop Linen Blankets and Throws

Photograph of full bed featuring layered linen throws

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